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Today’s special
To:Brew Readers
HR Brew // Morning Brew // Update
The top stories from the past 180 days.

Surprise! We are sliding into your weekend with a special Saturday newsletter highlighting three of our most important and positively illuminating stories from these wild past three months. Don’t worry, we won’t make these weekend inbox appearances a regular thing…unless you’d be into that? You know what, maybe we’ll leave our toothbrush in the medicine cabinet just in case.

In today’s edition:

🦾 Talent in the AI age

Travels, with benefits

IPO nooo

 —Adam DeRose, Paige McGlauflin, Courtney Vinopal

TECH

Profile and ai icons connected together with pieces of paper flowing underneath. (Credit: Illustration: Anna Kim)

Anna Kim

As new AI tools become more sophisticated and as technologists better tune them to the needs of their organizations, HR and business leaders are grappling with new considerations about who or what is doing that work.

AI tools can already tackle really simple tasks well, and they are getting more complex, according to Bryan Ackermann, head of AI strategy and transformation at Korn Ferry. What’s now considered “talent” in the world of work is (again) evolving as organizations look to leverage more agentic AI solutions to increase efficiencies and productivity.

Then there are HR tech systems, such as Workday’s new AI agent system of record, which recognize this shift and are building governance tools inside their HCMs. Last December, AI developers also built Job For Agents, a job board-type website aimed at connecting AI engineers who “didn't know where to deploy their agents” and for companies that “didn't know what AI could actually achieve.” (No, no robots are applying to positions…yet).

“Now you’ve got both sides of the talent pipeline beginning to think about agents in the same breath as they would think about a full-timer, a part-timer, a temp, a contractor,” Ackermann said.

For more on the human-AI continuum, keep reading here.AD

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HR STRATEGY

Beachside hotel resort with beach chairs outside

Kukurikov/Getty Images

There’s no better feeling for HR pros than seeing the success of a well-used and well-liked employee program. No better feeling, indeed, except when the program also benefits your company's bottom line.

That’s the case for Hilton’s employee travel program. The perk, called Go Hilton, is a worker favorite, and brings in millions of dollars in revenue each year.

Using Go Hilton, employees and their friends and family members can stay at a Hilton property for steeply discounted rates. Team member rates include up to 40 nights per year, and the majority of hotels are priced at tiered flat rates, ranging from $40 to $80 per night. Friends and family rates grant 70 nights annually at 50% off the best available rate.

“Travel is core to what we do,” Lora Lawler, Hilton’s SVP of total rewards and HR technology, told HR Brew. “We have such a unique opportunity to use travel and our founding purpose to really engage our team members.”

The perk wasn’t always beloved, however. In fact, it was a source of major frustration before undergoing a revamp a decade ago.

For more on how Hilton revamped the benefit, step right this way.PM

TOTAL REWARDS

IPO outlook 2024

Dev Images/Getty Images

When new hires are offered equity in a startup company, it’s sometimes compared to a lottery ticket.

Should the company go public, the employee has a chance to get rich off the shares they were offered when they joined—especially if they got in early. Workers at companies like Meta and Airbnb, for instance, have seen their wealth skyrocket following initial public offerings (IPOs) thanks to equity.

These days, the chance of winning the equity lottery looks much slimmer, though, as companies are taking longer to reach the IPO stage. While analysts expected to see the IPO market pick up this year, the Trump administration’s tariff policies have dashed those hopes. Companies that expected to go public in 2025, such as Klarna and StubHub, recently paused those plans.

Delayed IPO timelines raise questions for employees who receive equity as part of their compensation, and hope to one day realize the value of those shares. To retain these workers, HR teams should prioritize transparency, and consider letting employees sell their shares to investors outside the company, experts told HR Brew.

Keep reading for more on how workers view equity these days.CV

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WORK PERKS

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Francis Scialabba

Here are three more Brew bangers you shouldn’t skip.

Meet Salesforce’s head of talent growth and find out how she’s training over 70,000 employees to use AI.

Consider the consultants, and how their careers are up in the air in the wake of major cuts to federal spending at consultancy firms like Deloitte.

Stop calling them “soft skills,” unless you want to unintentionally diminish them.

Beat the heat: Keep your employees (and their drinks) nice and cool with custom coolers + drinkware from YETI. Just throw your logo on ’em and get them shipped straight to your office for free.*

*A message from our sponsor.

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