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Walking the walk
To:Brew Readers
HR Brew // Morning Brew // Update
Leadership and development goes under the microscope.

Hey there, HR pros. If you’re a worker of a certain age, you almost certainly remember the days when most of your video calls took place on Skype. The once-popular communication platform shut down on Monday after 21 years, having been eclipsed by more popular services like Zoom and Microsoft Teams. Pour one out for the platform to the tune of that catchy ringtone.

In today’s edition:

Leading by example

RTO 2025

New benefits carrot

—Paige McGlauflin, Mikaela Cohen, Kristen Parisi

RECRUITMENT & RETENTION

An office desk nameplate with "Learning and Development" written on it

Amelia Kinsinger

When it comes to learning and development (L&D), HR leaders talk the talk. But do they walk the walk?

It seems not. Despite recognizing that L&D is critical to HR strategy—these programs are not only wanted by workers, but can boost employee engagement and retention—people leaders often fail to prioritize them for themselves and their teams.

It’s important that everybody in an organization invests in their own growth, Rishad Tobaccowala, the author of Rethinking Work, said at an HR Brew event. As HR leaders navigate a constantly changing workplace, he stressed the importance of taking control of their own careers to proactively address challenges.

“Carrie Underwood has a song, ‘Jesus, Take the Wheel.’ I say, ‘No, you take the wheel,’” he told the audience. “I tell everybody, including who are not in HR, I say, ‘You happen to be the head of HR and learning and development for your own career…you have to do this yourself.’”

For more on the importance of HR leaders prioritizing their leadership and development, keep reading here.—PM

Presented By Sana

HR STRATEGY

Growth demonstrated via multiplying desks

Henrik Sorensen/Getty Images

It can feel like remote work is disappearing as more companies return to five-day, in-person workweeks.

But in-office work hasn’t made that much of a comeback in the last two years. Last month, office visits across the US were 32.2% below March 2019 levels, just a slight change from being down 35.9% in March 2024 and 37.9% in March 2023, according to data from location analytics platform Placer.ai.

The biggest change with in-office visits happened during the height of the pandemic, when a drop of 78.9% in March 2021 from the March 2019-level changed to 53.4% in March 2022 as more people returned to physical work locations.

What this data showcases is a steady return to the office and not a return to pre-pandemic levels, R.J. Hottovy, Placer.ai’s head of analytical research, told HR Brew.

For more on this latest return-to-office data and how big cities compare, keep reading here.MC

TOTAL REWARDS

Elf Beauty skincare line including bronzing drops

@elfcosmetics/YouTube

Many employers dangle stock options for their highest-tier employees, but more companies, including e.l.f. Beauty, are offering a new carrot by expanding who gets equity in the company.

Founded in 2004, e.l.f. Beauty shot to fame over the last six years thanks to products like Whoa Glow sunscreen and the Poreless Putty Primer, along with its loyal Gen Z fanbase. The company also attributes its growth to its employees and ability to recruit talent consistently, according to SVP and chief people officer Scott Milsten. That starts not only with a foundation based on poreless skin and inclusion for everyone, but attractive benefits.

When TPG Growth acquired the company in 2014, e.l.f. was a team of roughly 150, but it has grown to almost 650 employees across the US, China, India and the UK.

For more on e.l.f. Beauty’s equity program for employees, keep reading here.—KP

Together With Upwards

WORK PERKS

A desktop computer plugged into a green couch.

Francis Scialabba

Today’s top HR reads.

Stat: Millennial workers are outpacing their Boomer parents in earnings. Those in the top 5% of their generation’s income bracket earned over $300,000 in 2023, while top-earning boomer households made more than $212,000 in 1990, adjusted for inflation. (the Wall Street Journal)

Quote: “After I paid for my child-care expenses at the end of the month, I had $200…It was like, should I even stay in the workforce at this point or should I leave? Because it’s kind of a wash.”—Taylor Capuano, co-founder of shapewear brand Cakes Body, on the personal experience that inspired her to offer a $36,000 annual childcare stipend to employees of her company (Bloomberg)

Read: Amazon revised its pay structure to favor employees that have received the highest possible performance review rating for four consecutive years. (Business Insider)

Questions learning moments: Sana’s AI tutor transforms how your team builds skills by making expertise accessible through conversation, not courses. Ask, learn, apply—right in the flow of work. Join the waitlist.*

*A message from our sponsor.

A businesswoman sitting a desk floating among digital screens with video calls and other items like a scales of justice, gavel, and medical mask

Jiawen Chen

HR has evolved from behind-the-scenes support to a strategic powerhouse. Explore 25 years of transformation in hiring, compliance, DEI, and leadership in HR Brew’s interactive timeline.

Explore the last 25 years in HR

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