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Photo of Natalie Marshall and two of her employees, all white women with long dark hair. One on the left is holding a laptop to her chest, the one on the right is taking a selfie with a digital camera, and Natalie in the middle is looking off to the side with her glasses in her hand.
HR Strategy

How content creator Natalie Marshall built her company’s culture from the ground up

Since 2020, the social media influencer known as “Corporate Natalie” has worked to create a culture for her three full-time and several part-time employees.


The exterior of an REI Co-op store.
HR Strategy

REI’s worker-led boycott highlights for HR the importance of fulfilling employer values

More than 70,000 REI co-op members pledged to boycott the retail chain at the request of union members.


Jury Duty Presents: Corporate Retreat
HR Strategy

‘Jury Duty Presents: Corporate Retreat’ is scripted, but captures the real soul of HR

“You would think this is really unrealistic, that this could never happen in a workplace. It happens all the time,” Rebecca Apostoli, a fractional head of people, tells HR Brew.


Employees bonding, botox
HR Strategy

Some workers are bonding over Botox. HR says that could be good.

Employees are looking for new ways to connect, while the lines between work and life blur, one HR leader explains.


Masked protester holds sign reading "No More Detentions No More Deportations"
HR Strategy

Salesforce employees respond to CEO Marc Benioff’s insensitive ICE comment. Here’s what HR needs to know.

The tech CEO told international employees that “ICE agents were in the building monitoring them” at a leadership event in Las Vegas.


A protester with an anti-ICE sign, stands outside of the Henry Bishop Whipple Federal building on January 18, 2026 in Minneapolis, Minnesota.
HR Strategy

Google employees signed a petition opposing the company’s ties to ICE. Here’s what HR needs to know.

One employment lawyer shares what employers are legally required to do when employees sign a petition.


A portrait of Bettina Deynes, Chief Human Resources Officer of Carnival, a cruise line operator
HR Strategy

Ever wondered about what HR looks like on a cruise ship?

This HR pro’s wildly diverse HR experience keeps her saying ‘ahoy’ to new opportunities.

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From recruiting and retention to company culture and the latest in HR tech, HR Brew delivers up-to-date industry news and tips to help HR pros stay nimble in today’s fast-changing business environment.

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